Terms

What is this service?

Prism Publication matches a labeled ad card to a chat question, only when the question is already about that product. Advertisers submit a creative for review. Approved creatives can be tested live on run-ads and, separately, wired into independent chatbots via the SDK.

Submitting and testing is free

There is no charge to submit a campaign or test it on run-ads. Submitting a campaign for review costs nothing, and testing the approved creative on run-ads is unlimited and free. This is not a guarantee of approval, and it is not the price of running a live campaign. That's prepaid credit, described below.

Review and approval

A person reviews every submission against the category and content rules on ad submission. Every submission, in any category, is reviewed by a person before it can run. Prism Publication can reject a submission, or ask for a rewrite, at its own discretion, most often for the reasons listed on the ad submission page (weapons, explosives, political campaigning, impersonating the assistant, alcohol or adult products without age-gating, or medical/legal advice sold as a bot recommendation). Gambling is permitted, not rejected outright, but only with proper licensing, KYC compliance, and confirmed legality in the advertiser's state and country. It always gets a manual review, never an automatic approval.

Going live: prepaid credit, billed per click

Once approved, you buy prepaid click credit to go live. There is no charge until then. You buy credit in fixed packs, shown as USD amounts, on your campaign's own page (the link you're given when you submit; there's no login, so don't lose it). Each click on your card spends a fixed amount from that balance. When the balance runs out, the card stops showing until you add more credit. No card showing means no credit spent for that turn.

Payment processing

All payments are processed by PayPal. This site never receives or stores your card number or PayPal login. What we keep is PayPal's confirmation that a payment was made, and the amount. See Privacy. Unused credit can be refunded on request. Email [email protected] from the campaign's own registered email.

What you're responsible for

The accuracy of what you submit. The brand name, description, and destination URL must accurately represent what you're advertising, and the destination must be a real, working, https page. Every card discloses your brand or product name, never Prism's, so the assistant's reply still has to make sense if the card is removed.

No guarantees

This service is provided as-is. An approved campaign is not guaranteed to match any particular question, generate any particular volume, or produce any particular result. Matching depends on the actual similarity between a real question and your creative. That's the whole point of the system, not a limitation of it. Prism Publication is not liable for lost revenue, lost opportunity, or any indirect damages arising from use of this service.

Changes

These terms, the approved category list, and the credit pricing may change. Material changes will be reflected here with an updated date at the top of this page. Continued use of the service after a change means you accept the updated terms.

Governing law

These terms are governed by the laws of Israel. Any dispute arising from use of this service will be handled under Israeli law.

Contact

Questions about these terms, a submission, or a payment: [email protected].